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Digital Content Hub launched in Johannesburg’s Tshimologong Precinct

Tshimologong-DLA

Digital Lab Africa will integrate the Digital Content Hub
of Tshimologong Digital Innovation Precinct!

 

On Monday 9 July 2018, Tshimologong Digital Innovation Precinct, founded by Wits University launched a Digital Content Hub, an incubator of innovative and creative audio-visual content, in partnership with Agence Française de Développement (AFD/French Development Agency) and us.
Established in 2016, Tshimologong Digital Innovation Precinct incubates digital entrepreneurs and grows the skills pipeline for the digital economy through collaboration with academia, corporates, government and entrepreneurs.

A three-year EUR 950, 000 (R 14,500,000) grant from AFD will enable Tshimologong to expand its activities to incorporate audiovisual content creation (animation, virtual reality, augmented reality, mixed reality, holograms, 360° video, web content, video games, applications, web series and music). This Digital Content Hub will be based at the Precinct in Braamfontein and managed by Tshimologong in collaboration with key players in the multimedia and cultural and creative industries sector in France.
This is the first investment by AFD in the area of digital innovation in Southern Africa and reflects the organisation's new focus on financing cultural, creative and tech industries as key players in local economic development.

 

Signature DLA Tshimologong

Lesley Donna Williams (CEO Tshimologong Digital Innovation Precinct), Martha Stein-Sochas (Regional Director AFD), Véronique Briquet-Laugier (Cultural & Cooperation Counsellor / Director of IFAS), H.E. Christophe Farnaud Ambassador of France to South Africa

 

The idea of establishing a Digital Content Hub was born from the collaboration between Tshimologong and Digital Lab Africa. Tshimologong and IFAS have thus joined forces to integrate the existing Digital Lab Africa system within a new Digital Content Hub physical incubator project.

 

The new content incubator project will include:

  • Incorporation of training modules focused on content development in Tshimologong's Skills Development Academy; French institutions will support Tshimologong in developing new curricula, training trainers and arranging exchanges of staff and students between France and South Africa;
  • Introduction of a two-year skills development programme focused on gaming and animation in order to develop a skills pipeline for the creative and digital economy;
  • Integration of Digital Labs Africa into Tshimologong's existing start-up incubation programme.

By 2021, Tshimologong is expected to have fully incorporated digital content development into its activities in a self-sustainable manner.

 

For more information and media enquiries, please contact:
Chiara Frisone (AFD): +27 72 664 8003 This email address is being protected from spambots. You need JavaScript enabled to view it.
Erika Denis (IFAS): +27 11 727 5105 This email address is being protected from spambots. You need JavaScript enabled to view it.
Samantha Watt, GinjaNinjaPR: +27 84 458 4857 This email address is being protected from spambots. You need JavaScript enabled to view it.

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Audiovisual Attaché for Southern Africa

Tel. (+27) 11 403 0458 
Direct (+27) 11 727 5105